2024 Giving Tuesday Marketing Plan & Checklist

Plan Your Best Giving Tuesday Yet

In 2023, individuals donated an incredible $374.40 billion, making up 67% of total charitable giving. Giving Tuesday remains a powerful movement, uniting millions in support of causes they care about. While economic challenges have affected some organizations, donor generosity continues to drive impactful change—if they’re given the right reasons to give.

Our updated Giving Tuesday Checklist will help you create a winning strategy, from setting clear goals to engaging your supporters effectively. Whether you're a small nonprofit or a large organization, this guide walks you through each step so you can maximize your campaign's success.

Download Now

To access this Giving Tuesday checklist, please fill out the accompanying form. Once you submit the form, you’ll instantly be directed to the downloadable.