How to Start More Facebook Birthday Fundraisers

We hope you’re hungry because on today’s Marketing Snack, we’re going to be talking about how to start more Facebook birthday fundraisers. If your Facebook page has over 60,000 followers or you have over 60,000 people hitting your website on a yearly basis, on average you have an audience that has 5,000 birthdays in any given month.

Here’s what you can do:

1. Upload both of these audiences into your Facebook Ads Manager,

2. Filter them down to people who have a birthday within the next seven days.

3. Run ads to them with as little budget as $200 to $300 a month.

We typically see about eight to 10 people respond to that raising about $250 apiece. This is a super cost-effective and easy strategy put in place. 

Regan Dishon