Archive for Strategy

Ready to Start Measuring Your Nonprofit’s Social Impact? Here’s How

We’re sharing some tips on how to begin measuring your nonprofit’s social impact! In this post, you will learn what your organization’s impact measurement will look like and where to start.

Boost Your Year-End Giving With Facebook, Google Ads, and Email

Amplify your year-end fundraising efforts and watch our webinar with Classy on how to boost your year-end giving with Facebook, Google Ads, Email, and more!

Donor Stewardship: Enhance Your Nonprofit’s Word of Mouth Strategy

Learn how your nonprofit can improve it’s word-of-mouth strategy and donor retention rates through tactics enhancing your donor stewardship. Tune in now!

Email Marketing Segmentation Strategies to Drive Online Donations

Learn how to effectively approach segmenting your nonprofit’s email lists. Doing it right will help you drive your organization’s online donations.

NPO Business Drivers: How to Identify Your Key Performance Indicators

Learn why you should be identifying your nonprofit’s business drivers and how to focus on your key performance indicators.

Six Book Recommendations For Nonprofit Marketers to Find Value In

Looking for inspirational books to take your organization to the next level? Check out this compilation of 106 books to add to your reading list in 2019.

Two Ways Your Nonprofit Must Test Google Remarketing Ads

Learn about two types of Google Remarketing Ads that your nonprofit must be utilizing: Google Display Remarketing Ads and RLSA (Remarketing Lists for Search Ads). We are diving into why these methods are important and how they can help step up your Google marketing and advertising strategy.

Annual Strategic Planning: Scale Your Nonprofit in 2019

In this post, you will learn more about creating a strategic planning framework and how it’ll help your organization have the best year in 2019! The new year is upon us, it’s time to plan.

How to Run a Sprint to Improve Your Marketing & Fundraising Efforts

Learn how the sprint framework will help organizations streamline marketing and fundraising efforts and solve problems and create ideas faster as a team.

Do You Know the Importance of Nonprofit Persona Development

Taking a donor centered approach to your marketing & communications efforts will create a better supporter experience. How does your organization approach marketing?