Archive for Strategy

Top 5 Marketing Channels to Promote Your Virtual Fundraising Event

In this post, you’ll learn the top marketing channels you can use to promote your virtual event.

How to Create Content for Your Nonprofit During Quarantine

In this post, you’ll learn types of content you can create during quarantine and how to get creative with your current circumstances.

Why Marketing is a Need Not a Want

Life has thrown us the major curveball that is COVID-19. So the big question here is how do we adapt? Organizations that have pivoted their strategies to be more digitally focused and have effectively invested in their marketing efforts online are the organizations that are not only surviving…

How to Build a Welcome Series

A welcome series is an ideal way to accomplish several goals at once: greet a new subscriber, provide them with valuable content to keep their attention, control the storytelling, and warm them up to converting in a valuable manner. Ready to get started?   Step 1: Preparation Prior…

The COVID-19 Reopening Safety Checklist for Nonprofits

As the country moves into the final phases of its reopening plans, organizations are scrambling to adopt measures that meet all of the guidelines. Nonprofits–from cultural institutions to health clinics–are probably wondering, how do we reopen safely and with the community at the center? This checklist serves as…

How to Recruit and Retain Quality Volunteers

Successful organizing wins elections, influences policy, and allows groups to make the changes that they want to see in the world. A key part of this organizing is the recruitment and retainment of high-quality volunteers who serve as the power and fuel of every mission. Check out these…

How the Election Effect Can Impact Your Nonprofit

Learning From the Past Did you know that, according to Classy, 46% of respondents say their political beliefs dictate the organizations or causes they personally donate towards? The data from the 2016 election shows that nonprofits involved in politically charged causes had the opportunity to gain both new…

What Makes Up Great Nonprofit Marketing

How can we as nonprofit marketers, that are often under-resourced and overstretched, excel at our jobs? Today, we’re going to talk about the three S’s that make up the mindset of the best nonprofit marketers—Self-awareness, Storytelling, and Speed.   Self-Awareness The greatest teams and leaders have to be…

How to Run a Nonprofit Virtual Event

Steps to Plan and Execute a Successful Virtual Event Masks, social distancing, and staying at home are now the norm. The COVID-19 pandemic has changed the way our world functions and nonprofits must learn to adapt and transform. Until we are able to host in-person events again, it’s…

Clubhouse for Nonprofits

Have you heard of Clubhouse? What is it? How does it work? Is it something I should be using for my organization? Let’s dive in.   What is Clubhouse? Everyone is talking about the new social media app, Clubhouse. According to the App Store, Clubhouse is “a space…