Leveraging digital strategies to boost donations for nonprofits—In today’s digital age, tapping into the power of online tools is crucial for maximizing your fundraising efforts. By implementing targeted digital marketing strategies, your nonprofit can not only reach a wider audience but also engage potential donors more effectively, enhancing…
If you’re slightly confused about the recent developments around the new Mastercard rules and how they affect your nonprofit, you’re not alone! Back in September 2022, Mastercard announced new requirements that would impact nonprofits offering recurring giving. While these rules were intended to provide transparency around subscription billing,…
Are you looking to grow your year-end fundraising revenue? In today’s digital world, nonprofit leaders’ biggest challenges are more of a marketing problem than a development problem – yet most causes are run by leaders that came up through development and not modern marketing. Let’s take Anne,…
When we talk to small businesses about marketing themselves, one of the questions we often ask them to consider is What are your goals? What are you trying to achieve? Knowing what you want to achieve can help you determine who you need to reach in order to…
Keeping your organization’s fundraising strategies, tools, and engagement methods fresh and innovative gets more critical every year as you look to maximize fundraising success. It’s no secret that we are subject to massive information overload in today’s digital age. It’s no different for your donors. They…
Never underestimate the power of a simple yet authentic “thank you.” A comprehensive, impactful thank-you campaign can turn one-time donors into recurring supporters of your mission. To develop a powerful thank-you campaign, you must engage with donors to acknowledge their support and open the door to future…
You probably know all about how important nonprofit event planning can be. A well-executed nonprofit event is more than just a revenue generator – it’s also a means to build community by bringing your supporters together and having them actively engage with your organization as opposed to just…
Fundraising without a plan is like a ship without a rudder. Sure, you can still sail but you won’t have a clear direction. This year, don’t leave things to chance. Avoid last-minute scrambling and fundraise with confidence by taking stock of where you are and where you’re going…