Archive for Facebook & Instagram

How to Start More Facebook Birthday Fundraisers

In this post, you’ll learn how to use your Facebook page followers or website visitors to start more Facebook birthday fundraisers.

How to Sign Up for Facebook Fundraising

In this post, you’ll learn how to sign up your nonprofit for Facebook Fundraising in order to collect donations through Facebook.

How Facebook Targeting Works and How to Maximize Conversions

In this post, we will teach you how Facebook targeting works and how you can maximize conversions for your Facebook ads.

Donor Retention Strategies You Should Be Implementing On Facebook

In this post, you’ll learn strategies you should be implementing on Facebook to retain more donors.

How to Create Disclaimers for Facebook Political Ads

In this post, we will teach you how to create a political disclaimer for your Facebook ads so that you can run politically approved ads.

5 Facebook Strategies That Work In 2020

Facebook is one of the best marketing platforms available today. Shopify eCommerce accounts can see tremendous results through Facebook’s defined targeting system. Our nonprofits friends have also obtained spectacular ROI results utilizing these targeting options. You can see some of our case studies here. While Facebook has proven…

How to Set Up Facebook Business Manager

Facebook Business Manager is a central place where you can manage all of your business pages, ad accounts, and more. You can add other employees and agencies to help you manage your account without becoming Facebook friends, plus you can manage everyone’s access to your business account from…

Benefits of Boosting a Facebook Post

You may spend a lot of time creating super fun and engaging content only to see minimal likes or comments. We understand that this can be frustrating and at times just annoying. With a decline in organic reach, there has never been a better time to utilize Facebook’s…

3 Ways To Increase Ad Exposure And Reach More People

One of our most frequently asked questions has always been, “How do we increase exposure and reach more potential donors?” With Facebook having over 2 billion users and Instagram following closely with 1 billion active subscribers, there has never been a better time to take your nonprofit to…

Instagram Reels for Nonprofits

By now, you’ve probably heard about Instagram Reels—Instagram’s newest product release which is basically a direct copy of TikTok. Reels are short videos that are 15 seconds or less, typically set to a song or with some fun audio, and allow for effects and text overlays. So why…